Print Materials

The AFG Story

I worked with the company’s research center to revamp the existing company timeline booklet. The redesign aims to enhance readability, provide a visually appealing experience, and allow readers to navigate the content in manageable sections. In addition to this, I updated the fonts and colors to match the new brand standards.

The existing brochure design.

The brochure redesign required two things: variety and readability. Having a few different page layouts, using the same grid, would enhance visual interest and encourage the user to read more of the booklet. In addition to this, the booklet needed to be divided up into sections to give the user more digestible sections of information.

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